Wednesday, November 17, 2010

Fibbers Public House Ad

We received our on campus magazine which has stories about people from our school and various coupons  in it. In one of the stories called the Avett Brothers there is an ad by Fibbers Public House restaurant. The add gives you their phone number, tells you where they are located, tells you how old you have to be to get in, and most importantly tells you Wednesday is their drink special day. The goal of the ad is to draw people to their restaurant by telling them there are penny drafts on Wednesdays. They figure if they make their drafts cheap people will come in and spend extra money on food and keep drinking their penny drafts at the same time. The ad has the restaurants name directly in the middle at the top so its easy to see while the Wednesday drink special is in the very center of the ad in a darker green color than the rest. This helps draw people to read what it is saying. I think Fibbers did a good job in making this ad because when I was flipping through the magazine it caught my attention very easily and I knew right away what the ad was for. The ad also tries to draw people in by saying there are 5 dollar burgers everyday and free pool everyday until 8pm. They put this right under the ad for the penny drafts because it is not as good of a deal as being able to gets drafts for pennies but it still will help draw in some business. It is not in a darker green like the big ad but still noticeable once the ad had drawn your attention.

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